Sunday, September 13, 2015

Demassification

I personally found demassification an interesting concept to learn about because it is the way our media is presented today. In my lifetime I have only witnessed the separation of the different types of media such as television, radio, and magazines etc. It is difficult for me to imagine only one channel on the TV or for example only one magazine in the grocery store aisle that would appeal to everyone. My dad sometimes refers to his childhood and will say that his family only had one or two channels on the TV to choose from, and therefore the whole family would sit together and watch the same program. I think that one television station must have had to go through the process of demassification to prevent extinction within its network. Thankfully, because of the demassification of networks that happened, we have television channels that fit everyone's interests and likings.

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